Assignment 2: External and Internal EnvironmentsWrite an eight to ten (8-10) page paper in which you:Choose the two (2) segments of the general environment that would rank highest in their influence on the corporation you chose. Assess how these segments affect the corporation you chose and the industry in which […]

The traditional retail model has focused on finding high-margin, high-volume products or services because limited space means reduced space inventory. For example, organizations such as Walmart select the biggest hits from the broadest genres, called the short head. The short head means Walmart will only carry a select mix of […]

1. As an advertising executive who is working with a creative, which advertising theory do you think the best fits the release and subsequent advertising for Kindle?2. What should be the leverage point in a commercial for kindle?3. What type of advertising appeal, or sets of appeals, should be used […]

The Johnson county emergency manager, the city of Smith police chief, and the state of chaos director of homeland security are working together to plan for evacuations of citizens and their pets and livestock during wildfires, which are prevalent in their region each summer. During the last round of fires […]