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Now that you’ve learned so many new things about marketing, this week’s discussion is an opportunity to review and reflect on the concepts and lessons covered in the past eight weeks. What were the three most important things you learned? Which lesson was the most difficult to understand? What topic […]

Select a product you have on your person at this moment, be it a cell phone, a pair of jeans, contact lenses, perfume, or any other item. After choosing your product, discuss whether mass marketing or relationship marketing is the more appropriate way to market it. How is it actually […]

Many corporations and government entities have an internal auditing function and a separate fraud investigation function either as a subunit of internal auditing or security or as a separate unit within the organization. In addition, many accounting and consulting firms have a forensic, investigation, and litigation support services. The financial […]

Budgeting is a necessary tool that is primarily used by corporations and individuals as a source of problem solving to make wise investment decisions and to keep an eye on expenditures. Budgeting is relevant to how individuals and corporations make financial decisions and for the most part a budget improperly […]