Length: 2,250 words +/-10% (= 2,025-2,475 words) excluding title page and bibliographic references.In Assignment, your task is to select and analyse a Key Word in Marketing. Select ONE of the following Key Words in Marketing:ï‚· Anti-Brandingï‚· Brand Communitiesï‚· Brand Equityï‚· Cause-Related Marketingï‚· Consumer Boycottsï‚· Consumer Culture Theory(CCT)ï‚· Critical Marketingï‚· Customer […]