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Training Evaluation Plan Scenario: An insurance company has hired you to do an evaluation of their training program. They are particularly concerned about the new hire training for new insurance agents. This training teaches the agents about all of the different policies offered by the company for life, auto, home […]

How might you use different types of research (focus groups, observation, survey, and experiment) to forecast market reaction to a new kind of disposable baby diaper? Consider that this product is to receive no promotion other than what the retailer will give it, and the product will be offered at […]

1. American Express wants to launch a Delta Air Lines Gold financial card to target prospects that are male or female and are high-value frequent business travelers, who have already shown they are willing to pay nearly $400 for a financial card. Amex has asked you to develop a print media plan […]

AUTOBIOGRAPHY, PART II: MIDDLE CHILDHOOD, ADOLESCENCE & EARLY ADULTHOOD Unit II covers Chapters 5, 6 & 7, so your essay should address some of the major topics in those chapters.  Some of the topics you should consider from middle childhood would be: •    Physical development/growth o    Health ?    Accidents ?   […]