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Ansewer the questions: 1) Explain the terms brand, branding and positioning. Why is a successful brand becoming more and more importantin today´s highly competitive markets? 2) In today´s marketing discussions, social media is often considered the “cure it all” , i.e. a revolutionary toolto create and manage brands. Would you […]

SLP Assignment Expectations Applying business theories, models, and concepts to guide analysis of problems and situations In this SLP assignment for Module 5 our emphasis will be on applying business theories, models, and concepts to guide analysis of problems and situations, a key aspect of the business professional’s job. Later, […]

New York is presented as the most diverse region in the United States mainly due to the differences in the nature of its various neighborhoods. This implies that every neighborhood has different factors that influence the health status of its residents. Several health problems occur mainly because of the nature […]

Currently, most organizations have adopted social media platforms to recruit, retain and retrain their employees, regularly complementing the traditional recruitment, retention, and retraining processes. However, the degree to which managers could rely on its use depends mainly on factors like nature and size of the organization. Social media has transfigured […]