Paper instructions:
Write about UPS company’s Comparison to Competition
To assessment of the competitive state of the firm vs. the competition on the Key
Success Factors of the industry. How does this explain the firm’s performance vs.
competitors? talk about Resource Advantages (what capabilities and resources does the firm have that are the source of competitive advantage?). and Resource Disadvantages (what capabilities and resources does the firm lack or are not as strong?)
Don’t need introduction and company’s background for this paper, start with the co .

mparison to competition.