Sustainable Events Management

methods of market entry
May 6, 2020
Case analysis
May 6, 2020

Sustainable Events Management

Sustainable Events Management

Critically analyse concepts and theories of sustainability relevant to the events industry.’

Students are required to critically assess the sustainability policy of a events business and create linkages to the Triple-Bottom-Line theory. Suitable recommendations must then be offered in line with your critical appraisal of the organisation’s sustainability plan.’

(In Point form)
1. Show which events business you have selected;

2. Present it’s sustainability policy;

3. Present the structure for your planned report;

4. Present your aim and objectives;

5. Explain how you intend to critically assess the company’s sustainability policy, and;

6. Describe how you will link their sustainability policy to the Triple-Bottom-Line theory.
Triple Bottom-Line, Elkington, J. (1997). Cannibals with Forks: the Triple Bottom Line of 21st Century Business