Quality is a personal thing

How can service and/or a retail organization reconcile this with the type of service that they attempt to provide to the end user? Supplement your answer with an example from your own real-

life personal experience.

Quality is a personal thing. In other words in some organizations quality is deemed to be in the eye of the beholder.

How can service and/or a retail organization reconcile this with the type of service that they attempt to provide to the end user? Supplement your answer with an example from your own real-

life personal experience.

No more than 2000 words. This will require you to demonstrate the succinct (compact) writing skills that are required in writing executive summaries in industry. The report should have page

numbers inserted. The fairly small word-count means that you should cut out all the waffle (waste) and deliver carefully crafted words (value). This is a skill you must learn for business as well as

academia.

Essay Sources

You have been shown how to search the academic literature and support is available from the Library. Remember this is about looking at the development of the concepts through the academic

literature’, so you must use scholarly peer reviewed journal articles to develop your arguments (books do not provide the depth required for this type of essay). Other sources may be used for

illustrative purposes, but they will not provide a basis for a good argument or a good grade.

Critical Analysis

Develop a critical analysis of the concepts you are examining, and do not simply describe the development of a concept over time. If you are unsure of what critical analysis/thinking is then

refer to the resources posted on VITAL under the Critical Thinking folder.