organization?s capabilities

WRITING ASSIGNMENT:

A ?2pages? FRESH simple essay that is double-spaced, APA format, Times New Roman, font size 12, with one inch margins, EVERYTHING in 1 MICROSOFT OFFICE WORD DOCUMENT.
ASSIGNMENT REQUIREMENTS:
Requirements: Using ONLY the Krispy Kreme?s websites, industry and company news and annual reports. Write 2 pages on Responding the following Questions a, b, and c.
Questions:
Provide a comprehensive analysis for the Krispy Kreme Company. Please answer the following questions for the Internal Analysis.
a). What resources (e.g., financial, physical, technological, human and reputational resources) does the organization own? Among these resources, how many of them are

valuable, unique and difficult to imitate by competitors? Do you think the organization has a sufficient and strong resource base relative to its competitors? What

resources need to be acquired or upgraded to ensure the organization?s competitive advantage?
b). What are the organization?s capabilities (e.g., marketing skills, supply chain management, R&D, manufacturing capabilities)? Among these organizational

capabilities, how many of them can be considered core competencies; namely, they are unique, valuable, and difficult to imitate by competitors? Do you think the

organization has sufficient core competencies to ensure its competitive advantage?
c). Include any graphs, tables, figures and/or other types of evidence that may strengthen your analyses and recommendations. Also, please provide the links to your

work on the work-cited page.