Complete each section below. Be sure to cite your sources when necessary.
Walt Disney |
Internal stakeholder’s | External stakeholder’s |
Business Owners | The US government |
Employees | US Federal Communications Commission(FCC) |
Administration | Consumers |
Suppliers | The competition |
Banks (Walt, 2014) |
“The mission of The Walt Disney Company is to be one of the world’s leading producers and providers of entertainment and information. Using our portfolio of brands to differentiate our content, services, and consumer products, we seek to develop the most creative, innovative, and profitable entertainment experiences and related products in the world.” (Walt, 2014) |
“to make people happy” (Walt, 2014) |
The company’s primary goal is financial success through maximization of earnings and cash flow, and allocation of capital toward growth initiatives that will drive long-term shareholder value (Walt,2014) |
Long term environmental goals: Zero net greenhouse gas emissions |
Strive to promote the happiness and well-being of kids and families by inspiring them to join us in creating a brighter tomorrow. |
Making sure that our brands provide quality products that will make our consumers happy |
Strengths | Weaknesses |
Cable networks operations enjoyssignificant customer penetration | Concentration of operation in the US and Canada only |
Diversified entertainment businessesIncreasing profits and margins | |
Opportunities | Threats |
Increased focus on expanding presence inemerging economies | Competitive pressure |
Poised to benefit from long term distributionagreement with Comcast | Increasing piracy could impact revenues |
Highly regulated television broadcast industry in the US (Walt, 2014) |
References
Walt Disney Company’s Mission Statement and Vision: Formula for success. (2014).HubPages. Retrieved September 3, 2014, from http://simondixie.hubpages.com/hub/Walt-Disney-Companys-Mission-Statement-and-Vision-A-formula-for-success