New Product Development Process
Paper instructions:
Begin by describing an idea (it can be any potential product or service or just follow the steps attached using an existing product) and then follow the steps in the new-product strategy, describing each step and how you would apply it to your idea. Once you’ve taken the product through all of the steps and you’re ready to market it, explain how you might move into the adoption phase (incorporating the diffusion process into your strategy). That’s it!

Should incorporate key terms and concepts from the attachment. Your submission should be approximately one full page, double spaced and Include citations as needed and write in first person.