Project description
Briefly describe the Healthcare Company/Organization you are studying o Where are they located and their ownership & controlo How are they staffed, services they provide, and price range of services
o Do they accept insurances or is it primarily cash basis
Describe research question(s) (i.e. a problem that you want to study and find answers)
and why is it important to studyCorporate Social Responsibility of Healthcare Organizations: A Study on the Cleveland Clinic
Social Perception from A Management, Employee and Patient Perspective to Brand Loyalty, Patient Satisfaction and General Success
A healthcare organizations perception of social responsibility is a key factor in building brand loyalty, patient satisfaction and overall business success. By engaging in social responsibility activities that are of special interest to employees and patients, a healthcare organization provides visible support to two of its most important stakeholders. When employees at all levels (management and non-management) actively participate in these activities, it results in increases employee satisfaction. Highly satisfied employees are more engaged and committed to patient satisfaction which ultimately translates into more satisfied patients that are loyal to the healthcare organization.
Research Question
How has the Cleveland Clinic approached their corporate social responsibility, and what effect has the approach has on management, employee, and patient perspectives?Primary Research Method
Our groups primary research method will consist of a two-prong approach, composed of an interview with Dr. Barsoum (CEO of the Cleveland Clinics Florida Administration Office), and observations of both process and data readily available to our group.Intended Sources of Social Listening
Our group will review and support our primary research methods through the use of to social listening tools such as Twitter, Facebook, Instagram, available blogs, customer reviews on directories, and any additional resources that may provide an understanding of patient perception, satisfaction/dissatisfaction, and brand loyalty.Corporate Social Responsibility of Healthcare Organizations: A Study on the Cleveland Clinic
The body of your paper uses a half-inch first line indent and is double-spaced. APA style provides for up to five heading levels, shown in the paragraphs that follow. Note that the word Introduction should not be used as an initial heading, as its assumed that your paper begins with an introduction.
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Added on 28.06.2016 05:04
PLEASE WORK ON THE INTRODUCTION . I HIGHLIGHT THE PART IN RED . PLEASE READ CAREFULLY INSTRUCTIONS AND FOLLOW. THIS IS ONE PAGE WORK BUT AFTER I RECIEVE THIS I WILL ALSO WORK ON CONCLUSION AND SUMMARY WITH SAME WRITER. YOU CAN USE MORE THEN ONE REFERENCES.
Instruction filessinha_class_final_project_details_for_meeeeeee.rtf(253,64 KiB)