create a health communication campaign or intervention idea.  the audience you would like to target is healthcare providers in the healthcare environment. Describe what type of behavior you are trying to change or influence.  (check out “http://www.cdc.gov/HAI/organisms/hepatitis.html” for more help). Develop SMART Objectives for your behavior change objectives. Provide a social marketing plan for your campaign and address each of the four P’s.  Be sure to include a discussion of how you will tailor your messages for your population and ensure that your messages are culturally competent.(check out “http://www.cdc.gov/HealthCommWorks/” for social marketing plan help)