Frederick Douglass The Life and Times of Frederick Douglass.
June 15, 2020
bus530-slp4
June 15, 2020

Different Types of Research


How might you use different types of research (focus groups, observation, survey, and experiment) to forecast market reaction to a new kind of disposable baby diaper? Consider that this product is to receive no promotion other than what the retailer will give it, and the product will be offered at a competitive price. Assume the new diaper’s name will not be associated with other known products.