COMPETITIVE RIVALRY – Industry growth, storage costs, product differentiation, and
capacity increased in large increments, diverse competitors, high stakes and exit barriers. What are the most important elements of competitive rivalry in your industry? What are the number of firms and their number of employees? What is the organization of owners or boards of directors?Strategic factors that are significant; industry leaders that tend to set industry standards, the culture of the industry, which should include the path to success of most industry standards. Describe the culture of the industry to include the path to success of most industry executives, the communications networks, the symbols that are import, and the heroes of the industry. Often the culture of the industry will be revealed in the stories that are told and retold concerning major events and prominent individuals within the industry. These stories may be revealed by reading current literature about the industry and by asking “old timers” in the industry. Cost of changing communications. Cost savings of new communications technologies. There is a dynamic communication revolution occurring in many industries. Explain the communications in your selected industry, including the major sources of information which drive the industry, the communication networks, the methods used to gather critical information, the methods used to analyze this information, and the important changes that will be required in the industry to remain profitable. For example, the microcomputer, telephone, and television becoming one combined device using the internet. This already has a dramatic impact on newspaper industry advertising revenues. Why and how?