The strategy is a plan of action or the art of planning to enable an organization achieves a goal. Executives need to have a program that will enable them to understand some concepts such as innovation, pricing, and product improvement. There are various benefits of strategic planning in a telecommunication company to enable the employees respond to the customers’ needs. Strategic planning will also help in improving the ability of the stakeholders in identifying opportunities and assess competition for urgent action. According to Michal Porter, there are some strategic principles that relate to my former company, a telecommunication provider, where I worked in the HR department. The company has two main competitors, and it needs to have its strategic plans to remain relevant in the market. The company offers telephone services such as mobile phone network, the internet, and mobile payment and banking services. The company’s strategic positioning is important for its operations, and it offers services that are different from its competitors such as the mobile money transfer and mobile banking. To beat the other competitor companies, myis sent and received through its network. The other strategy that the companies use is combining complementary activities such that in case of any loss both of them are affected. Therefore, my former company is very keen on related services such as money transfer and the mobile banking.

Operational effectiveness involves rival companies performing similar activities, which may not be quite sustainable as the competitors may copy he techniques of one another leading to the collapse of theinvolves a company choosing to do different activities to come up with something very different from that of their competitors. My former company used a good strategy by diversifying its products to include money transfer and mobile banking. The company had hardworking and reliable employees recruited through our department. The company concentrated on growing its customer base through advertisements and campaigns for people to use the mobile technology for better and convenient services. The strategy of differentiating its products from its rivals facilitated the company’s growth and relevance in the market. The telecommunication company encourages its employees to do their work with passion and commitment to enable continuity of its systems, which is the best strategy. The position of the company and the continuity of its systems of operation enabled my former company to progress and beat its two competitors in the market. In telecommunication companies, change is inevitable, and the executives must understand their environment very well to remain relevant. The main strategies for telecommunication companies are optimal positioning and pricing. The company should apply high-level strategy and marketing through product differentiation and technological innovation.