Topic: strategic international business management
Order Description
I want answer this question EXAM and I want the answer AS essay this question related with subjects and I want follow like WHAT I write below International Strategy
QUESTION : The following are three American companies hoping to internationalise their operations into China:
i) an environmental services management firm specialising in helping industrial companies to reduce the negative impact of their activities on the natural environment
ii) a manufacturer of frozen ready meals suitable for cooking in the microwave
iii) a theme park corporation specialising in a range of family entertainments based around rollercoasters and other amusement rides
As they operate in different industry sectors, each company is likely to favour a different method of market entry. Assess the relative merits of possible means of market entry for ONE of the above companies and then decide which is the most appropriate. Justify your choice.
(100 marks)

SO THE EASSY SHOULD BE
(SHORT INTRODUCTION A) which included define concepts and stardust the essay
(explain method )
DISCOSSION) Included theoretical and evidence)
CONCLUSION) )

Points to consider
• Not necessarily purely theoretical…
• May require application of theoretical understanding to a particular situation or organisation
• May require a critical assessment of a particular theory
• Critically assess / evaluate
• Explain
• Justify
Recommend
topics
Critical assessment of the relative merits of possible methods of market entry for a firm; selection and justification of the most appropriate method

Bear in mind that the hypothetical firms in the questions may be manufacturing- and/or service-based
I WANT USE JUST THESE REFRENCES
Exploring strategy: text & cases – Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin 2014
Gaining and sustaining competitive advantage – Jay B. Barney 2014
Strategic management – Richard L. Lynch 2015
Foundations of strategy – Robert M. Grant, Judith Jordan 2012
International strategy: context, concepts and implications – David J. Collis 2014
Global strategic management – Philippe Lasserre 2012
Total global strategy – George S. Yip, G. Tomas M. Hult, George S. Yip c2012
Global strategic management – Mike W. Peng 2014