P&G’s traditional products
The Year That Rocked the World
May 23, 2020Vaccines Do Not Cause Autism article by Heyworth (2011)
May 23, 2020P&G’s traditional products
P&G’s traditional products
1. Are P&G’s traditional products normal goods? Alternatively, are they inferior goods? What is the effect of the decrease in the purchasing power of middle-income families on the demand for P&G’s traditional products?
2. The articles notes the Gini index. What is the Gini index? What is the effect of an increase in the Gini index on P&G’s product strategy (i.e., the types of products it chooses to sell)?
3. What is the effect of the introduction of razor blades targeted to low-income families on the demand for P&G’s high-end blades targeted to high-income consumers?
1. Are P&G’s traditional products normal goods? Alternatively, are they inferior goods? What is the effect of the decrease in the purchasing power of middle-income families on the demand for P&G’s traditional products?
2. The articles notes the Gini index. What is the Gini index? What is the effect of an increase in the Gini index on P&G’s product strategy (i.e., the types of products it chooses to sell)?
3. What is the effect of the introduction of razor blades targeted to low-income families on the demand for P&G’s high-end blades targeted to high-income consumers?
