B. The research question to be answered:
? WhyChinese consumers prefer to choose iPhone?
? What is the difference between iPhone and another mobile phone?
C. The reason for choosing the research question:we prefer to see a major update on the hardware, the latest release of the iPhone 5 will be obvious to become a target.’
The last part will focus on the threats of iPhone. Techlnner(2012) claimed that the iPhone main competitor is Samsung. The South Korean electronics giant is eyeing the watching Apple, which is obvious. Galaxy S III has replaced Apple to become the best-selling smartphone in the U.S. market.Samsung Note II equipped with a 5.5-inch display iPhone 5 4-inch screen seems self-ashamed.Samsung’s expanding new features also allow other devices to strange enough. In particular, based on the Galaxy Note II as the representative of a group of mobile devices, to provide consumers with more camera options. Of course, the final result may not be simply calculated with these tools, but no one can deny the efforts of Samsung.