Investment and Project Activities and Sources of Competitive Advantage

2: Marketing Plan
August 26, 2020
Any topic (writer’s choice)
August 26, 2020

Investment and Project Activities and Sources of Competitive Advantage

: Investment and Project Activities and Sources of Competitive Advantage

Paper details:

This module’s course project assignment lets you examine your selected company’s investment opportunities and sources of competitive advantage. Use the same company that you analyzed previously. Prepare a paper that discusses the following items.

Current Investment and Project Activities: Discuss the primary business areas the company operates in. If you are able, break down the contribution of the company’s revenues by the different areas. Discuss any other pertinent information related to the company’s current activities. (Good sources include: the company’s annual report, analyst reports, recent news about the company, Yahoo! and Google Finance, Mergent, Hoover’s, etc.)
Future Investment and Project Opportunities: Based on your research, state other areas the company is exploring to operate in or how it expects to grow in the future. How do these areas relate to existing activities?
Sources of Competitive Advantage: Discuss the sources of the company’s competitive advantage. (These are the factors that give the company long-term success in the areas in which it operates.) Is the company likely to maintain these competitive advantages over time? What is it or can it do to stay competitive?

Paper Mechanics should be as follows:

The body of the paper should be 2-3 pages.
The paper should be in APA format (e.g., cover page, double-spaced, 12 pt font, reference section at end, etc.).
The paper should include at least 2 sources, such as the annual report, Yahoo! Finance or Google Finance, the company’s web site, etc.
The paper should be divided into the sections indicated above (label each section clearly).

THE COMPANY IS APPLE INC