Firms, Markets and Business Management
You are required to apply key concepts, theories and ideas from the unit of
study regarding the social, cultural and institutional influences as well as the technological
environment (Weeks 10-12). A business case and question(s) will be posted on Blackboard in after
the lecture in Week 12 and you will have until the following Monday, 3 June, at 8AM (Week 13) to
submit your work via TURNITIN.
You will be presented with a business situation and asked to critically analyse it. You will be required
to research, interpret and analyse pertinent information relating to the social, cultural and
technological environment and answer the questions. In doing so you need to identify theoretical
concepts that are relevant, and draw on additional research, readings or audiovisual resources.