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Topic: Stamford Plaza Hotels “Grow a Greener Future” Initiative look at more than one side of your chosen issue and to explore various perspectives before coming to your informed decision. It is designed to be an exchange of ideas and applying your knowledge and experience to the theoretical structure of […]

Word count: 1000 Based on the exercises undertaken in class undertake a self-reflective review of your own suitability for an entrepreneurial career based on your current skills and knowledge. The essay should be no longer than 1000 words long (not counting appendices) and it should consider the following factors: • […]

Executive summary According to Ennew and Waite (2006), the ability of generation y to access financial services has been low over the years. This may be due to the lack and unavailability financial services information to young people. In addition, these services offered by these institutions, constrain the ability of […]

Questions 1.  What factors influence the perceived credibility of an informal information source?  List and discuss factors that determine the credibility of formal communication sources of product information. 2. What are the implications of the sleeper effect for the selection of spokespeople and the scheduling of advertising messages? 3. Virgin […]