Case Study Portfolio: Markets and Strategic Decisions

Measurements
May 18, 2020
:international business
May 18, 2020

Case Study Portfolio: Markets and Strategic Decisions

First part :
1000 word report
Consider the oil industry
€¢ Identify the demand and supply factors that have influenced the price of oil over the last 60 years.
€¢ Use diagrams to show how these demand and supply factors have affected the price of oil.
€¢ Evaluate why it is likely to be difficult to forecast the demand for and supply of oil over the next 20 years.

Second part :
1000 word report
€¢ Examine each element of the production function for easyJet OR Ryanair, analysing the ways in which the company you choose manages each of these elements.
€¢ Evaluate the current Strengths and weaknesses of their business model
€¢ Identify the main opportunities and threats for the company’s business model that are likely to emerge over the next 20 years.

In this part , you should relate the elements you chose to discuss about the chosen company to the factors of production ( Land , Labor , Capitol , Technology , and entrepreneurship

Part 3 :

1000 word report

Examine and compare the roles and importance of price and non-price competition in one of the following markets (where the market can be defined either as a national market or a global market)
€¢ Consumer Electronics
€¢ Automotive Industry
€¢ Logistics
€¢ Mobile Telecommunications
€¢ Supermarkets
€¢ Online retail
Use specific real world company examples to illustrate the outcomes of oligopoly and how they may differ depending on the market.
Link some theories to the practical examples you discuss in the assignment