Assessing the SWOT of the Peer to Peer(P2P) lending industry, An economic perspective

Order Description
Assessing the Strength, Weaknesses, Opportunities and Threats of the Peer-¬to-Peer (P2P) lending industry, An economic perspective.
I.finance is newly created fintech company looking to expand its operations. To aid its expansion it is seeking a suitably qualified organisation to provide an economic appraisal of the industry. In particular, it is seeking information regarding:
? Evidence of segmentation of the P2P sector in Australia
? Degree of Market competition by segment of the P2P sector in Australia.
Your task:
The report must not exceed 900 words.
Hints:
? Begin by summarising the main points from each topic.
? Be sure that you have clearly demonstrated each of these main points.
? Ensure your quote/report has a professional look.
? Consider using IBIS world reports.
? Search key terms on Google as well as Google Scholar.